How will consumer behavior and purchasing patterns change in the coming years?
Trend researcher and owner of pej gruppen, Louise Byg Kongsholm, offers a sharp insight into the key transformations that will shape consumer behavior, trends and the retail landscape.
Based on pej gruppen’s latest publication Retail Mega Mag #4 and the essence of the newest trend report on the future of the kitchen and living area, this presentation highlights the main themes defining the consumers of tomorrow.
The talk provides a clear understanding of what is shaping the market of the future – from new values and lifestyles to changing expectations towards brands and stores.
The lecture is held in English / Föredraget hålls på engelska.
