• Formex trends fall/winter 2026

    Formex stage, A20:20

    Celebrate Traditions In the fall of 2026, we celebrate traditions - big and small. In an age of digital fatigue and algorithmic conformity, we seek to return to the genuine, the handmade, the intuitive and the personal. We long for spaces that tell stories and objects with soul and a connection to our ancestors and […]

  • How an uncertain world affects markets and consumption

    Formex stage, A20:20

    The last few years have been a rollercoaster for consumers, who have experienced a pandemic boom, the arrival of AI, recession and war headlines. But what happens to consumers' sense of security and desire to shop when nothing is as it used to be? And how do you grow in a market that is not […]

  • Q&A with Lena Nyholm

    Formex stage, A20:20

    The incredibly popular feature from Nyhetsmorgon moves to the Formex stage: ask your question to interior design expert Lena Nyholm and get an answer at 12:30 on Tuesday, August 25. What textile trends do you see for fall? How do you find inspiration yourself? The pictures you see are usually of big, fancy homes, how […]

  • “It should be good to come home”

    Formex stage, A20:20

    Interior designer and TV personality Halvor Bakke gives you an inspiring talk on "How do you want it?" Halvor comes with great interior tips and a good dose of inspiration. There will also be inspiring pictures from the last season of Eventyrlig Oppussing. About Halvor: Halvor Bakke is one of Norway's most high-profile interior designers […]

  • Learn to light like an interior designer

    Formex stage, A20:20

    We can spend hours choosing wall colors, textiles, furniture and materials, but often neglect the single decisive factor that can affect how everything is actually experienced: the light! The choice of lighting in a room affects every other decision we make. How we experience colors, textures, shapes and not least the mood during all hours […]

  • It should last – both in the wall and in life

    Formex stage, A20:20

    Mörlin Wistrand - the interior designer and carpenter Together they unite two worlds: interior design and craftsmanship. Jannice is an interior designer and feng shui consultant behind addsimplicity, focusing on how environments affect people's well-being, energy and everyday life. Mathias is a carpenter, construction engineer and furniture maker with a passion for function, materials and […]

  • LIVEPODD with Carpenter & Decorator

    Formex stage, A20:20

    "Damn, it turned out well" What happens when feeling meets construction - and aesthetics meet function for real? What is the recipe for success to create a sustainable and smooth renovation that leads to a timeless home? Mörlin Wistrand, Snickarn & Inredarn, will be on stage at Formex for a live podcast where two worlds […]

  • Zeitgeist and trends shaping consumer choices

    Formex stage, A20:20

    Louise Byg Kongsholm Director and trend researcher at pej gruppen Consumers do not change randomly. They respond to societal shifts, changing values and new priorities. The key question is which movements are temporary - and which will shape the direction for many years to come. Louise Byg Kongsholm, director of pej gruppen, provides an overview […]

  • Why are holidays so important for retail?

    Formex stage, A20:20

    What is it that makes us all need holidays in our everyday lives? As the campfires in Sweden become fewer and disappear, we long for occasions to gather around, to set the table, to cook and bake for and decorate. Like at holidays. Then it's up to retail to deliver. Helena Lyth, who gives daily […]

  • Future consumption landscape: the trends shaping tomorrow’s market

    Formex stage, A20:20

    HUI takes the temperature of future consumption. At a time when the market, consumer behavior and technology are changing faster than ever, we gather insights from all parts of the consumption landscape to translate fragmented signals into a sharp picture of the market's development. In this seminar, we will present the trends that will have […]

  • From factory ruin to design – A journey in reuse and creativity

    Formex stage, A20:20

    Gustav Ovland is the designer who became famous when he transformed a disused factory into a home and creative workshop on the Swedish TV show Husdrömmar. The experience was the start of his career and taught him the value of reuse, slow processes and trusting his own decisions. In this talk, he shares why thoughtful […]

  • Sustainability from A to Z

    Formex stage, A20:20

    How can the interior design industry work with sustainability in a smart way? Join us for an inspiring crash course in sustainability from A to Z, where you'll get a smart overview of what sustainability can mean at a fast pace. You'll learn about everything from nudging and traceability to business models, greenwashing and how […]