The last few years have been a rollercoaster for consumers, who have experienced a pandemic boom, the arrival of AI, recession and war headlines. But what happens to consumers’ sense of security and desire to shop when nothing is as it used to be? And how do you grow in a market that is not growing?<\/p>\n
Magnus Ohlsson is CEO of Xtreme Insight and part of the Retail Podcast. With thirty years of experience in retail and consumption, he will describe how turbulent external events and crisis affect us on a psychological level, about the conditions for growth in a market that is not growing and what we can expect in the coming years.<\/p>\n
The lecture will be in Swedish<\/strong><\/p>","excerpt":"","slug":"how-an-uncertain-world-affects-markets-and-consumption","image":{"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717.jpg","id":3337516,"extension":"jpg","width":1643,"height":1140,"filesize":76152,"sizes":{"medium":{"width":300,"height":208,"mime-type":"image\/jpeg","filesize":5957,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-300x208.jpg"},"large":{"width":1024,"height":711,"mime-type":"image\/jpeg","filesize":36783,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-1024x711.jpg"},"thumbnail":{"width":150,"height":150,"mime-type":"image\/jpeg","filesize":3040,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-150x150.jpg"},"medium_large":{"width":768,"height":533,"mime-type":"image\/jpeg","filesize":23238,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-768x533.jpg"},"1536x1536":{"width":1536,"height":1066,"mime-type":"image\/jpeg","filesize":71004,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-1536x1066.jpg"},"2048x2048":{"width":1534,"height":2048,"mime-type":"image\/jpeg","filesize":130633,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-1534x2048.jpg"},"et-pb-post-main-image":{"width":400,"height":250,"mime-type":"image\/jpeg","filesize":8346,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-400x250.jpg"},"et-pb-post-main-image-fullwidth":{"width":1080,"height":675,"mime-type":"image\/jpeg","filesize":37510,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-1080x675.jpg"},"et-pb-portfolio-image":{"width":400,"height":284,"mime-type":"image\/jpeg","filesize":8970,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-400x284.jpg"},"et-pb-portfolio-module-image":{"width":510,"height":382,"mime-type":"image\/jpeg","filesize":13166,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-510x382.jpg"},"et-pb-portfolio-image-single":{"width":1080,"height":749,"mime-type":"image\/jpeg","filesize":40062,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-1080x749.jpg"},"et-pb-gallery-module-image-portrait":{"width":400,"height":516,"mime-type":"image\/jpeg","filesize":14911,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-400x516.jpg"},"et-pb-post-main-image-fullwidth-large":{"width":1643,"height":1800,"mime-type":"image\/jpeg","filesize":131730,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-1643x1800.jpg"},"et-pb-image--responsive--desktop":{"width":1280,"height":720,"mime-type":"image\/jpeg","filesize":45981,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-1280x720.jpg"},"et-pb-image--responsive--tablet":{"width":980,"height":551,"mime-type":"image\/jpeg","filesize":30311,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-980x551.jpg"},"et-pb-image--responsive--phone":{"width":480,"height":270,"mime-type":"image\/jpeg","filesize":10083,"url":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717-480x270.jpg"}}},"all_day":false,"start_date":"2026-09-01 08:00:00","start_date_details":{"year":"2026","month":"09","day":"01","hour":"08","minutes":"00","seconds":"00"},"end_date":"2026-09-01 17:00:00","end_date_details":{"year":"2026","month":"09","day":"01","hour":"17","minutes":"00","seconds":"00"},"utc_start_date":"2026-09-01 06:00:00","utc_start_date_details":{"year":"2026","month":"09","day":"01","hour":"06","minutes":"00","seconds":"00"},"utc_end_date":"2026-09-01 15:00:00","utc_end_date_details":{"year":"2026","month":"09","day":"01","hour":"15","minutes":"00","seconds":"00"},"timezone":"Europe\/Stockholm","timezone_abbr":"CEST","cost":"","cost_details":{"currency_symbol":"kr","currency_code":"SEK","currency_position":"suffix","values":[]},"website":"","show_map":false,"show_map_link":true,"hide_from_listings":false,"sticky":true,"featured":true,"categories":[{"name":"Formex Talks","slug":"formex-talks-en","term_group":0,"term_taxonomy_id":86,"taxonomy":"tribe_events_cat","description":"","parent":0,"count":13,"filter":"raw","id":86,"urls":{"self":"https:\/\/formex.se\/en\/wp-json\/tribe\/events\/v1\/categories\/86","collection":"https:\/\/formex.se\/en\/wp-json\/tribe\/events\/v1\/categories"}}],"tags":[],"venue":{"id":3331011,"author":"9","status":"publish","date":"2024-06-12 14:16:47","date_utc":"2024-06-12 12:16:47","modified":"2024-06-12 14:16:47","modified_utc":"2024-06-12 12:16:47","url":"https:\/\/formex.se\/en\/venue\/formex-stage-a2020\/","venue":"Formex stage, A20:20","slug":"formex-stage-a2020","json_ld":{"@type":"Place","name":"Formex stage, A20:20","description":"","url":"","address":{"@type":"PostalAddress"},"telephone":"","sameAs":""},"show_map":false,"show_map_link":true,"global_id":"formex.se\/en\/?id=3331011","global_id_lineage":["formex.se\/en\/?id=3331011"]},"organizer":[{"id":3337461,"author":"24","status":"publish","date":"2026-05-19 10:40:13","date_utc":"2026-05-19 08:40:13","modified":"2026-05-19 10:40:13","modified_utc":"2026-05-19 08:40:13","url":"https:\/\/formex.se\/organizer\/magnus-ohlsson\/","organizer":"Magnus Ohlsson","slug":"magnus-ohlsson","json_ld":{"@type":"Person","name":"Magnus Ohlsson","description":"","url":"","telephone":"","email":"","sameAs":""},"global_id":"formex.se\/en\/?id=3337461","global_id_lineage":["formex.se\/en\/?id=3337461"]}],"custom_fields":[],"json_ld":{"@context":"http:\/\/schema.org","@type":"Event","name":"How an uncertain world affects markets and consumption","description":"<p>The last few years have been a rollercoaster for consumers, who have experienced a pandemic boom, the arrival of AI, recession and war headlines. But what happens to consumers\\' sense […]<\/p>\\n","image":"https:\/\/formex.se\/wp-content\/uploads\/2026\/05\/Magnus-Ohlsson-1-e1779180088717.jpg","url":"https:\/\/formex.se\/en\/program\/how-an-uncertain-world-affects-markets-and-consumption\/","eventAttendanceMode":"https:\/\/schema.org\/OfflineEventAttendanceMode","eventStatus":"https:\/\/schema.org\/EventScheduled","startDate":"2026-09-01T08:00:00+02:00","endDate":"2026-09-01T17:00:00+02:00","location":{"@type":"Place","name":"Formex stage, A20:20","description":"","url":"","address":{"@type":"PostalAddress"},"telephone":"","sameAs":""},"organizer":{"@type":"Person","name":"Magnus Ohlsson","description":"","url":"","telephone":"","email":"","sameAs":""},"performer":"Organization"}}