Sofia Björk shares her journey and experiences as an influencer and creator. She will share tips on how companies can create content that engages, builds trust and drives sales, and why authenticity and personality are crucial to cut through today’s noise.
Sofia will also discuss how companies can work smarter with influencers, what makes for successful collaborations, how to maximize the impact of content and how creators can become an extension of the brand’s own voice.
The talk will be held in Swedish.
