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  • Book your stand

    Are you interested in exhibiting at Formex in August 2017?
    Welcome to send in your application!

    Formex Application Form August 2017 


     

    Single Agreement
    You need to send us an application for each fair.

    -3 050 sek participation fee
    -1 300 sek/sqm

    __________________

    Subscriptipon Agreement
    Subscription agreements offer a lower price in return of committing to a running agreement.

    - 2 550 sek participation fee
    - 1 180 sek/sqm first 75 sqm
    - 1 120 sek/sqm further 75 sqm

    If you wish to cancel your agreement you have to give us the information no later than 30 days after the exhibition. 

    Subscriptipon Agreement »

    ___________________

    Co-exhibitor
    If you have more than one company in your stand, send us an application and they will promoted as all other exhibitors.

    -3 100 sek for each company

    ___________________


    To send in your application and for further questions

    Hall A - Living Interior & Textiles, Body and Bath

    Stockholmsmässan
    Att: Maja Olsson Sax

    125 80 STOCKHOLM
    +46 8 749 41 05
    maja.olssonsax@stockholmsmassan.se

    ______________

    Hall A- Fashion Accessories
    Hall B - Nordic Area Design, Craft, Kitchen & Table, Next Step


    Stockholmsmässan
    Att: Mimmi Melén

    125 80 STOCKHOLM
    +46 8 749 41 84
    mimmi.melen@stockholmsmassan.se

    ______________

    Hall C - Taste, Mixed Interior, Floral & Garden, Paper & Packaging, Kids & Toys

    Stockholmsmässan
    Att: Shara Said

    125 80 STOCKHOLM
    +46 8 749 92 17
    shara.said@stockholmsmassan.se


  • Why Formex?

    Formex was founded back in 1960 and is today one
    of the oldest and largest trade fairs for the gift and interior design industry in the Nordic region. The fair is arranged twice a year, once in January and once in August, and over time has become the given meeting place for anyone interested in Nordic design, interior design and tomorrow’s designers.

    More than 850 exhibitors come together for each fair, bringing with them a large range of products within the areas of interior design, gifts, design, kid’s products, fashion, accessories and much more. Formex provides a platform where both national and international buyers, agents, wholesalers, importers, designers, producers and media from the entire interior design and gift industry can meet and be inspired. Formex attracts approximately 23,000 visitors and 800 media representatives to each of its fairs. In addition to business opportunities, excellent networking activities and a chance to see new, innovative design, the fair’s
    exhibitions, lectures and workshops also give visitors the opportunity to follow trends, find inspiration and learn.

    Our different Product areas »

    Please take a look at this first »

  • Young Designers

    Young Designers is the area at Formex where independent designers and design groups can both sell their products and display them for buyers, partners, producers and the press/media.

    Applicants apply for Young Designers by submitting pictures of their products, a short description of the product concept and a summary of their personal design background. The products should be new on the market but ready for sale. When making our selection, we look at the products in terms of the innovative value of their idea and form and strive for a mix of products within the area.

    The area has been constructed to be architecturally exciting and different from the other stands in the hall. Every effort is made to create a strong individual profile that exudes innovation and design. This makes it easy and cost-efficient for individual exhibitors. The stand is ready to use, with a rug, electrical outlet, lighting and the exhibitor’s name in vinyl text on the wall. With the established form and color as a base, each exhibitor is then free to style their space as they see fit.

    It is possible to exhibit as an individual designer or as a design group. Exhibitors may participate as a Young Designers maximum three times on the condition that they have new products or developed their products. There is no age limit for applicants.

    Price:  5000 sek

     1. Fill in the application!
    2. Send us your product images (website, instagram etc)
    3. Write a short description of the idea, the process behind your produts and your design background  
    4. Send this to formex@stockholmsmassan.se

    Welcome with your application no later than April 28
  • Next Step

    Next Step is the area at Formex for designers who are at a relative early stage in their establishment.

    Either you have exhibited as a Young Designer previously and are moving on to Next Step in the process toward a “regular” stand or you are  a designer in an early stage of your establishment taking your first step as an exhibitor.

    The stands have the same design and come equipped with: A rug, electrical outlet, name of the exhibitor in vinyl text on the stand wall and two spotlights. The goal is to create a shared expression in the area and simplify participation for the individual exhibitor.

    You will have the opportunity to design your own stand and are free to choose other alternatives, such as the rug and wall color, but at your own expense. It is possible for you to exhibit as an individual designer or as a design group. An exhibitor may participate in Next Step a maximum of three times. The number of spaces is limited.

    Price 7 000 sek

     1. Fill in the application!
    2. Send us your product images (website, instagram etc)
    3. Write a short description of the idea, the process behind your produts and your design background
    4. Send this to formex@stockholmsmassan.se

    Welcome with your application no later than May 12


     

  • Visitor statistics

    Formex January 

    Swedish Trade Visitors Intern. Trade Visitors Total Trade Visitors Totalt Media Grand total Visitors Unique Companies
    2016    22 434  2 039  24 470  816  25 286  10 248
    2015    22 004  1 831  23 835  890  24 725  10 018

    Formex August

    Swedish Trade Visitors Intern. Trade Visitors Total Trade Visitors Intern. Media Totalt Media Grand total Visitors Unique Companies
    2016 19 598 2 214 21 883 36 779 22 662 9 293
    2015 20 136 2 279 22 529 22 776 23 305 9 617

    Formex vistors profile

    August 2016 »

     

  • Summary vistors and exhibitor survey

    Formex has over a series of years followed the
    development of visitors to both spring and
    Autumn Fair. The surveys have been used
    to develop and adapt the exhibition by
    visitors and exhibitors' wishes.

    On behalf of Formex Fairlink performs a series of interviews with our visitors and exhibitors during the fair.

    • To continuously follow up and monitor the audience composition and the audience's attitude to the fair
    • To create a basis for product development, advertising, media selection, and the sales pitch towards both visitors and exhibitors
    • Measuring service at Stockholmsmässans various service


    • To evaluate the exhibitors' opinions about the fair
    • To get a picture of exhibitors effects of the trade fair participation
    • To continuously measure the range and quality of the Stockholmsmässans various service


    Summary Visitor & EXHIBITOR survey January 2016